Writing an article that gets read by tens of thousands is exhilarating. If you’ve written an article, it’s hard not to obsess over the analytics. It’s the same type of thrill that keeps gamblers glued to slot machines, or addicts in search of cocaine.
That exact obsession took hold when my post about eliminating social media buttons went viral. I had tens of thousands of visits on the first day. Hundreds of people thanked me for providing a new perspective, while others lambasted me, saying that I was an idiot. I loved every bit of it.