Dropbox's Rebrand Loses Its Simplicity

I feel like the beauty of Dropbox is it's simplicity. It feels like this rebrand throws that value out the window.

brand.dropbox.com Dropbox Brand Guidelines At Dropbox, our Brand Guidelines help us infuse everything we make with identity. From icons to illustration, logos to language, this collection is the foundation for how Dropbox looks, feels, and sounds like Dropbox. (opens in a new tab)